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How to Create a Webcast (Live) Auction

Bianca Utihata avatar
Written by Bianca Utihata
Updated this week

  1. Log into the Admin site

  2. Go to Auctions & Items > Create Webcast Auction

⚠️ Important:

  • Fields marked with a red asterisk (*) must be completed in order to create the auction.

  • You can save the auction as a Draft if you don’t yet have all the information.

  • Some fields will be pre-filled with your default content.

General Settings tab

  1. Auction Title: Up to 120 characters

  2. Auction Description: Up to 500 characters

  3. Currency: Sets the default for all items

  4. Bidding Extension and Purchase Cut-Off: Not applicable to Webcast auctions

  5. Buyers Premium %: Default for all items

  6. Sales Tax:

    • Tick Required to show tax breakdown for Hammer, Buyers Premium, and Charges

    • If unticked, you can display a message such as “Please contact auctioneer”. Contact us at [email protected] with your required message.

Logo tab

To upload a logo or a promotional picture for your auction:

  1. Drag and drop your image or click Choose Files... to upload

  • This image appears:

    • As the first image in your auction carousel

    • In the Essential Information pop-up

⚠️ Please Note:

We recommend using images with a 4:3 aspect ratio to prevent cropping. Some clients pad logos to achieve this ratio.

Dates tab

⚠️ Important:

As soon as your auction is live and has at least one live item in it, it will appear on your website. The webcast start time sets the date and time for when the webcast itself - the live portion of the auction - will start.

  1. Auction Timezone – choose the correct time zone

  2. Start Date/Time – defines when the auction changes from Pre-Bidding to Live

    • Tick Enable Pre-Bidding if you want to start collecting bids from your online bidders before the webcast starts

  3. Viewing by Appointment

    • Choose if viewing is available in person

    • Set available dates and add any notes

  4. Clearance Dates – optional

    • Define the period for item collection by winning bidders

Location tab

  1. Fill in the full address, or click on the tickbox to use the address from your auctioneer

  2. Click Pin-point on Map to mark the location on Google Maps

  3. Drag the icon to adjust the location, if necessary

Documents tab

To upload documents (e.g. site health & safety regulations, all items catalogue):

  1. Drag and drop files or click Choose Files...

  2. Optionally, enter a label for each document

These files will appear in the Essential Information pop-up and can be downloaded.

⚠️ Tip:

Documents relevant to specific items can be uploaded at the item level instead.

Contacts tab

  1. Tick the checkbox next to any listed user to assign them as a contact for the bidders

No users listed? Add them first under Users & Groups > Contacts

Supporting Content tab

  1. Tick Use Auctioneer Content to use the content you provided to us before and it's set as your default templates

  2. Untick this box to customise content for this auction only

Catalog Config tab (Optional)

  1. Tick Catalogue Auction? if the online auction is being hosted elsewhere and you are just creating a listing for it that links it through it

  2. Paste the External Webpage URL

  3. Fill in UTM Parameters for tracking via Google Analytics

Saving the Auction

  1. Click Save Auction once all required fields are filled

    • This sets the auction to Preview status

  2. To save as a draft, tick Save as draft, then click Save Auction

⚠️ Please Note:

Missing fields will trigger an error message

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